The AI food scanner that knows you.

Stop squinting at labels and googling ingredients.

Scan anything. In seconds, Berry tells you how healthy it is and whether it fits your allergies, goals, and diet.

Download on the App StoreSee how Berry works

Whether you're cutting sugar, avoiding seed oils, or managing an allergy, Berry adapts to whatever matters to you.

Berry's breakdown of a maple cereal, 64 out of 100 with a Limit tag, and Berry's take calling it more of a treat than a breakfast because of the sugar, low protein, and canola oil

Every product lands on Berry's scale.

Scores run 0 to 100, built on nutrition science. Three cereals from the same shelf, at a glance.

  1. Frosted grain flakes36/100
  2. Maple waffle bites64/100
  3. Ezekiel almond cereal92/100
How it works

You shouldn't have to be an expert just to buy groceries.

Reading labels one by one and googling ingredients is a job nobody asked for. That's what Berry is here for: you scan, Berry tells you if it's healthy for you.

  1. 01

    Scan anything

    Point your camera at a barcode or a whole shelf. If a product isn't in the catalog yet, snap the package and label.

  2. 02

    Get the score

    Every product gets a 0–100 score that tells you at a glance how healthy it is. Built on nutrition science, and brands can't change it.

  3. 03

    See what it means for you

    Berry's take reads the label against your goals, allergies, and limits, then explains the why in plain language.

Shelf scan

Pick the best box in the aisle without reading a single label.

Checking boxes one barcode at a time is slow. Photograph the shelf and Berry reads every product it can see, scores each one, and surfaces the options worth reaching for.

A shelf scan in Berry: a cereal aisle seen through the camera with a score bubble over each box
Berry's food profile: shopping for my family, goals to lose weight and improve digestion, a protein and fiber focus, high cholesterol, a peanut allergy, and a vegetarian, gluten-free diet
Your food profile

Personalized to your diet, goals, and what you avoid.

The score tells you how healthy a product is. Berry's guidance tells you whether it belongs in your cart. Set up your food profile once, and Berry highlights what matters to you on every label.

AllergiesHealth factorsNutrition goalsDietary preferencesIngredients to avoid
More than a score

The why is always part of the answer.

A score you can trust

One number sums up how healthy each product is, so you can size up anything in seconds. Built on nutrition science and public guidelines.

Guidance that knows you

Berry's take and highlights read every label against your food profile. “Above your sugar limit” beats “high in sugar.”

Find better options

Put two products side by side to see which one wins on the numbers, or let Berry surface higher-scoring picks when something falls short.

Know every ingredient

Tap any additive or ingredient for what it is, why it's used, and what the science actually says about it.

A low-scoring cereal in Berry with three better options beneath it, an almond cereal at 92, wheat squares at 89, and an unsweetened cereal at 83, all rated Good
When something falls short, Berry finds options that fit your priorities better.
Berry comparing two protein bars side by side, with the winner tagged as Berry's pick and the saturated fat, sodium, and sugar numbers behind the call
Compare two products and see the numbers behind the winner.
An ingredient sheet in Berry explaining BHA: what it is, why it's used, and what the research says, with a Flagged tag
Every ingredient explained, including the ones brands hope you skip.
Ask Berry

Never leave the aisle still wondering.

A score alone can't answer your actual question. Ask Berry why a product scored what it did, whether the claim on the front of the box means anything, or which of two options better fits your priorities. Tell Berry what you're shopping for, and the answer takes it into account.

Berry says so when an answer is uncertain, and gives good products credit.

An Ask Berry chat about a cereal that scored 64: Berry explains the sugar, answers a follow-up about staying full, and suggests a higher-scoring cereal
Berry's Promise

100% independent. Backed by science.

Backed by users, not brands

No brand can pay to improve a score, get recommended, or place an ad. Berry is backed by people like you, and every score comes from what's actually in the product.

Built on the science

Scores follow nutrition science and public guidelines. Berry shows its reasoning, and says so when something is uncertain.

The goal is to help you understand food, not scare you with one-size-fits-all labels.

Get Berry

Choose food with confidence.

Download Berry on iPhone and scan your first product today. Free to try, with a food profile that takes a minute to set up.

Download on the App Store